Karen Shear Graphic Web Designer




About Karen

I specialise in creating clean, uncluttered and effective designs.

Innate creative flair and a commercial background give me unique design abilities. This means I'm well placed to understand and implement the design and content aspects of your digital communications. I am passionate about the natural world and the visual arts, and love using these elements to inform my designs.


PROJECTS

Royal Australasian College of Dental Surgeons - Design and production through to the launch of postgraduate college web site. Brief was to create a professional industry aligned, resource rich site, to maximise membership retention and streamline administration.

BASIX website at Department of Planning & Environment NSW - the new online sustainability assessment tool for residential builders, renovators and the council. Worked on the site user interface redesign and usability enhancements. Challenges included defining, editing and structuring large amounts of complex site content through consultation with industry specialists and policy makers.

Tilers Online - Web site revamp to promote imported online products through strong branding and banner display. Designed look and feel of new user interface.

Dominique Beck Coaching Training - Web site redesign to visually communicate Executive Training Services with a personal touch.

Online Maternity Fashion - ecommerce site redesign and optimisation, organic SEO and online marketing resulting in high sales growth and consistent top Google search rankings.


Site design and development : Karen Shear
Site photography : Bruce Usher
Bruce Usher Photographer